10. Consider advisors. Advisors can contribute their experience towards your startup, helping you to avoid potential pitfalls. Compensation can take the form of a small percentage of the startup.
9. Reliability first, then skill set. Hiring the right people means valuing dependability over ability.
8. Blogging is for keeps. If you maintain a blog, keep in mind that your posts should become MORE valuable over time.
7. Have a bootstrap mentality. Keep your startup costs down. Buy all your office equipment used. There’s plenty of supply if you look on Craigslist or in Sunnyvale warehouses.
6. Know your Cost Per Customer. If you can calculate the exact cost of acquiring one customer, you’ve got a pretty good handle on your business.
5. Define, Test, Measure, Feedback. Rinse and Repeat.
4. Social issues make for media relevance. To get publicized, tie your business to a larger social issue and the media outlets will be knocking on your door.
3. Think Cash Flow ASAP. Getting to cash flow should be the number one priority for a startup. It’s also a key metric of success.
2. The market is now a conversation. Join that conversation. Yes that means nurturing your Twitter community and Facebook Fan Pages.
1. If it’s your passion, follow it. follow it, follow it.












2 Comments
You nailed it!! Thanks for “processing” for us!
You really nailed it with #9. I can’t stress enough how important it is to have reliability and trust with whom you work with (especially in a startup).